XII English : 1.4 Big Data-Big Insights :- Activities With Answers

1.4 Big Data-Big Insights

Activity Sheet No.1

Q. Read the extract and complete the activities given below. (12 Marks)
Extract:- There is a revolution in …………….. do with the data is what matters.  

(Page No 36)                                           

A1. Make a list
Make a list of any four sources of data collection. One is done for you.
Ans:- 

List of the sources of data collection:
1) From user's like to the post on Facebook                 
2) user's sharing a post on WhatsApp
3) user's visit to any website
4) user's online purchases
5) user's watching videos on websites

A2. Discuss
Big Data is increasing in volume, variation, velocity, veracity and value. Discuss in 50 words.

Ans: Big Data is the data consisting of billions to trillions of records coming from millions of people. This data is coming from different sources. These include- websites, sales, customer contact centre, social media, and mobile data and so on. The data available to industries and companies is enormously increasing every minute. So it is said that Big Data is increasing in volume, variation, velocity, veracity and value.

A3. Find
Big Data analytics is the complex process. Find out its proof from the extract.

Ans: Big Data analytics is the process of examining large and varied data sets. Big Data uncovers information- such as hidden patterns, unknown correlations, market trends and customer preferences. It is increasing every time and coming from various sources. So it is called the complex process.

A4. Personal Response
Write the name of any one social media that you like most. Give its reason.

Ans: I like 'WhatsApp' very much. This social media gives me a chance to communicate with my family members, friends and teachers easily. I keep in contact with my relatives and give them wishes on special occasions. I share my views, ideas and funny things with my friends. I get good study material from my teachers. So I like WhatsApp' very much.

A5. Language Study (Do as directed)
1. So a huge amount of data is collected.    

     (Rewrite using noun form of the underlined word)
Ans: So a huge amount of data collection is done.

OR

         So it is a huge amount of data collection.
2. Many industries have advanced by miles from their competitors.
    (Change it into present continuous tense)
Ans: Many industries are advancing by miles from their competitors.

A6. Vocabulary
Make antonyms adding / removing prefix
         1) affected                2) social                      3) innumerable                4) unknown
Ans: 1) unaffected            2) anti-social              3) numerable                   4) known
 

Activity Sheet No.2

Q. Read the extract and complete the activities given below. (12 Marks)
Extract:- Uses of Big Data
1. Location Tracking: Big Data has ……………… natural resources like water. 

(Page No. 36 - 37)

A1. Choose

Choose the two appropriate statements which show the correct information of the extract.

1) GPS and Google Maps are useful in identifying and tracking the exact location of a place.
2) Location tracking increases the risks in transport.
3) Weather sensors and satellites send huge amount of data.
4) Weather Patterns show the information of one-way route to the vehicle driver.
Ans: 

1) GPS and Google Maps are useful in identifying and tracking the exact location of a place.
3) Weather sensors and satellites send huge amount of data.

2. Find
Find out the importance of GPRS system.

Ans: GPRS system gives us the real-time data about traffic, congestion on a particular route, information if the route is closed or if it is a one-way route, understanding accident prone areas etc. We can plan our own route according to the travel time and the transportation of good. If we have ordered something online we can track the location of our goods in transit. We can also track the condition of the goods. This has immensely helped the logistics companies to reduce risks in transport, improve speed and reliability in delivery.

A3. Explain

Understanding the Weather Patterns by weather sensors and satellites is important. Explain this statement.

Ans: Huge amount or data is continuously being received from weather sensors and satellites. They help us to understand the weather and help in weather forecasting. Weather patterns give us warnings of the impending natural calamities like floods, earthquakes, tsunami etc. So understanding the weather patterns by weather sensors and satellites is important.

A4. Personal Response
Write the sources of information that you know.

Ans: The sources of information include newspapers, television, social media, online app, websites, online channels, satellites, broadcasters, films, advertisements, pamphlets etc. All these give all kinds of information. Sometimes they do not give reliable information. So there is need of checking its authenticity.

A5. Language Study (Do as directed)
1) Big Data has been useful in identifying and tracking the exact location of a place.
    (Use-not only --- -but also)
Ans: Big Data has been useful not only in identifying but also in tracking the exact location of a place.
2) You can plan your own route according to the travel time and the transportation of goods.
     (Use-be able to)
Ans: You are able to plan your own route according to the travel time and the transportation of goods.

A6. Vocabulary
Insert appropriate letters and make meaningful words.
1) Lo - ati - n
2) fre - uenc -
3) pa - tic - lar
4) - suna - i
Ans:- 1) Location       2) frequency                 3) particular          4) tsunami
 

Activity Sheet No.3

Q. Read the extract and complete the activities given below. (12 Marks)

Extract:- 3. Health Care industry: Today …………. problems they are encountering.

(Page No. 37)

A1. Web

Complete the web giving the benefit of big data to the doctor.

 
Ans:

A2. Find

Find the importance of biomedical devices or gadgets.

Ans: The biomedical devices or gadgets detect our heart rate, monitor the patient's sleep pattern, keep a record of his exercise, the distance walked etc. The analysis of this data collected can give new insights and provide a personalized, individual feedback to each and every person. They also monitor blood sugar, blood pressure etc. at home; 24 X 7 monitoring can be provided to patients in hospitals too.

A3. Give proof
Give proof for the statement- 'Big Data helps in monitoring the outbreaks of epidemics as well as to pharmaceutical companies' from the extract.

Ans: Just when someone posts a message, ‘I’m down with flu’ on WhatsApp or Facebook it will be monitored and the areas affected by flu can be easily located and necessary precautions can be taken. Pharmaceutical companies would pay huge amount to receive the health data of people to promote research in the particular area. It shows that Big Data helps in monitoring the outbreaks of epidemics as well as to pharmaceutical companies.

A4. Personal Response
Suggest ways to maintain good health.
Ans: 

Ways to maintain good health are:
1) Eat a balanced diet                            

2) Do regular exercise                   

3) Take sufficient rest
4) Take a break from your work           

5) Remain active                            

6) Eliminate unnecessary stress
7) Think positive                                      

8) Hear music and remain happy.

A5. Language Study (Do as directed)
1. Big Data helps in monitoring the outbreaks of epidemics and diseases. (Use- infinitive)
Ans: Big Data helps to monitor the outbreaks of epidemics and diseases.
2. Pharmaceutical companies would pay huge amount to receive the health data of people to promote research in the particular area. (Use- ‘used to’ and rewrite)
Ans: Pharmaceutical companies used to pay huge amount to receive the health data of people to promote research in the particular area.

A6. Vocabulary
Homonym is a word that is spelt and pronounced like another but has a different meaning. Find two homonyms from the extract and write their different meanings.
Ans: 

1) Record: 

a) a written account of events to read later.

b) to store music, a film etc. on a CD to be heard or seen later.

2) Monitor: 

a) to check, record or test something regularly for a period of time
b) a screen of computer
3) Post: 

a) to send a letter, parcels, packages by the organization.
b) to send somebody to go and work somewhere.
 

Activity Sheet No.4

Q. Read the extract and complete the activities given below. (12 Marks)
Extract:- 4. Banking. Finance and Trading: ……… sell decisions in split seconds. 

(Page No. 38)

A1. Complete

Complete the diagram

Ans:

A2. Describe

Describe the use of Big Data for the Securities Exchange Commission.

Ans: The Securities Exchange Commission uses Big Data to monitor financial markets for possible illegal trades and suspicious activities. The SEC is using network analytics and natural language processors to identify possible frauds in the financial markets. It also helps to make trading decisions.

A3. Explain
Explain the importance of Big Data analytics for the banks and finance companies

Ans: With the Big Data analytics, the investment patterns of the people can be studied. New insights have enabled the banks and finance companies to come with suitable plans. Big Data has enabled smooth functioning of these agencies and institutions. This is the importance of Big Data analytics for the banks and finance companies.

A4. Personal Response
Write any four benefits of social media.
Ans: 

Four benefits of social media.
1) A direct contact with relatives and friends
2) Reach large number of audience
3) Gain valuable insight about customers
4) Build a brand

A5. Language Study (Do as directed)
1) Big Data has enabled smooth functioning of these agencies and institutions. 

     (Change the voice)
Ans: Smooth functioning of these agencies and institutions has been enabled by Big Data.

2) Big Data not only helps in predicting cyber-crimes, but it also helps in handling issues related to missed - transactions and failures in net banking. (Remove not only--but also)
Ans: Big Data helps in predicting cyber-crimes as well as it helps in handling issues related to missed -transactions and failures in net banking.

A6. Word register
Write any four words related to banking from the extract.
Ans: 

1) card fraud detection         

2) audit trails          

3) missed transactions               

4) net banking
 

Activity Sheet No.5

Q. Read the extract and complete the activities given below. (12 Marks)
Extract: 5. Sports: When watching …………….. is made possible using Big Data.

(Page No. 38 - 39)

A1. True or False
Rewrite the statements and state whether they are true or false.
1) The Big Data helps a sportsperson to study the performance of worldwide players.
2) Video analytics do not help us to see each and every performance minutely.
3) Advertisers get benefit from Big Data to know the interest of buyers.
4) Facebook, Google, Twitter are called online giants.
Ans: 

1) The Big Data helps a sportsperson to study the performance of worldwide players. - True
2) Video analytics do not help us to see each and every performance minutely. - False
3) Advertisers get benefit from Big Data to know the interest of buyers. - True
4) Facebook, Google, Twitter are called online giants. - True

A2. Describe
Describe the benefits of the sensors embedded in the sports equipment.

Ans: The sensors embedded in the sports equipment help the player to understand his or her game from close quarters. The sensors help the players to understand the field conditions, the weather, individual performance etc. It helps to decide proper strategies and future plans for implementation. These are the benefits of the sensors embedded in the sports equipment.

A3. Explain
Explain the process of using Big Data by Facebook and Google.

Ans: Facebook can target people based on their buying intent, website visits, interests, job roles, demographics and what not. All this data is collected by Facebook algorithms using Big Data analysis techniques. The same goes for Google. Google also can target people based on clicks. It gives different results on clicks from that of the campaign for leads.

A4. Personal Response
Give your opinion about sharing personal information on social media.

Ans: Sharing personal information on social media is at all secure. ‘Identity Theft’ is one of the biggest problems of sharing too much personal information on social network. The personal information may be misused by the ill - natured persons or our rivals. So we should be cautious about sharing such information.

A5. Language Study (Do as directed)
1) Video analytics help us to see each and every performance minutely.
    (Frame a wh-type question to get the underlined words as answer.)
Ans: Who help us to see each and every performance minutely?

2) Advertisers are one of the biggest players in Big Data. 

     (Begin the sentence with- Very few)
Ans: Very few players in Big Data are as big as advertiser.

A6. Vocabulary
Use the following words appropriately in the blank spaces.
    (Facebook. Google, track, transactions)
1) …………… gives various search results.
2) Police kept ………………. of criminals.
3) Many persons expect ‘like’ to the posts which they share on …………………
4) They made ………………. of money using net banking.
Ans: 

1) Google gives various search results.
2) Police kept track of criminals.
3) Many persons expect ‘like’ to the posts which they share on Facebook.
4) They made transactions of money using net banking.
 

Activity Sheet No.6

Q. Read the extract and complete the activities given below. (12 Marks)
Extract: 7. Entertainment and Media: ………… for the benefit of mankind. 

(Page No. 39 - 40)

A1. True or False
Rewrite and state whether the following statements are true or false.
1) Netflix, You Tube and television broadcasters take the help of their viewer’s database.
2) Big Data helps in improving the operational effectiveness of educational institutes.
3) Working of the government machinery is called genie.
4) Big data shows that every student's comprehension level is same.
Ans: 

1) Netflix, YouTube and television broadcasters take the help of their viewer's database. - True
2) Big data helps in improving the operational effectiveness of educational institutes. - True
3 Working of the government machinery is called genie. - False
4) Big data shows that every student's comprehension level is same. - False

A2. Complete
1) In the field of entertainment and media, Big Data focuses on targeting people ………
2) …………….. and ………………. are working in entertainment and media.
3) The course material can now be designed catering to ……………….. of the students.
4) One of the biggest pitfalls in the education industry is ………………………………..
Ans: 

1) In the field of entertainment and media, Big Data focuses on targeting people with the right content at the right time.
2) Netflix and You Tube are working in entertainment and media.
3) The course material can now be designed catering to different requirements of the students.
4) One of the biggest pitfalls in the education industry is one - size - fits - all.

A3. Give proof
Big Data is a genie in our hands.

Ans: There are innumerable uses of Big Data. It helps in scientific researches, entertainment, media, educational industry and understanding geographical phenomena. It helps in the smooth working of the government machinery. It helps in every field to us. Genie is a character of a story which provides everything to its master as per his or her wish. Big Data is doing the same work for us. So it is rightly called a genie in our hands.

 
A4. Personal Response
Write four major entertainment media for today's youth. Give reason.
Ans: The four major entertainment media for today's youth are:- 

1) Social media 2) Films 3) Television 4) Web series. 

The reason behind is these media sources are easily available. They share variety of entertainment which is enjoyed by today's youth. They spend a lot of time in it.

A5. Language Study (Do as directed)
1) Big Data has inundated the education industry. (Change it into future perfect tense)
Ans: Big Data will have inundated the education industry.
2) It is a genie in our hands. (Make it a rhetorical type question)
Ans: Isn't it a genie in our hands?

A6. Vocabulary

Guess the meaning of the idiom - ‘One-size-fits-all' and use it in a sentence of your own.

Ans: One - size - fits - all:- Meaning - Suitable for or used in all circumstances.
Example:- The wrist watches have adjustable belts, so one - size - fits - all.
 

Extra Activities

Q. Language study (Rewrite in the ways instructed)
1) What is Big Data?    (Write the type of the sentence)
Ans: Interrogative sentence

2) Advertisers are one of the biggest players in Big Data.
(a) Begin the sentence with 'Very few'
Ans: Very few players in Big Data are as big as advertisers.
(b) Use 'bigger than' and rewrite the sentence
Ans: Advertisers are bigger than most other players in Big Data.

3) No other diagnosis is as good as the diagnosis done with the help of Big Data.
(a) Use 'best' and rewrite the sentence.
Ans: The diagnosis done with the help of Big Data is the best diagnosis.
(b) Use "better than' and rewrite the sentence.
Ans: The diagnosis done with the help of Big Data is better than any other diagnosis.

4) These internet giants provide the greatest data about people.
(a) Begin the sentence with 'No other…’
Ans: No other internet giants provide so great data as these about people.
(b) Use 'greater than' and rewrite the sentence.
Ans: These internet giants provide greater data about people than any other.

5) Use 'as well as' in the following sentences.
(a) Whatever activity we do online is recorded, monitored and analysed.
Ans: Whatever activity we do online is recorded, monitored as well as analysed.
(b) Big Data has been useful in identifying and tracking the exact location of a place.

Ans: Big Data has been useful in identifying as well as tracking the exact location of a place.

c) Weather sensors and satellites help us to understand the weather and help in weather forecasting.

Ans: Weather sensors and satellites help us to understand the weather as well as to help in weather forecasting.

d) Big Data helps in monitoring the outbreaks of epidemics and diseases.
Ans: Big Data helps in monitoring the outbreaks of epidemics as well as diseases.

e) New insights have enabled the banks and finance companies to come up with suitable plans.

Ans: New insights have enabled the banks as well as the finance companies to come up with suitable plans.

Q. Vocabulary (Guess the meaning)
1) Petabytes:-          2) Exabytes:                3) Impending:                  4) Demographics:
Ans: 

1) Petabytes: Units of information equal to one thousand million
2) Exabytes: units of information equal to one quintillion
3) Impending: about to happen

4) Demographics: statistical data relating to the given population and particular groups within it.

Q. Spot the error
1) Wrong: I live in United States.
    Right    : I live in the United States.

2) Wrong: You should not to smoke.
    Right    : You should not smoke.

3) Wrong: When I will arrive, I will call you.
    Right    : When I arrive, I will call you.

4) Wrong: Do you like a glass of wine?
    Right    : Would you like a glass of wine?

5) Wrong: I've been here since three months.
     Right   : I've been here for three months.

6) Wrong: There is seven girls in the class
    Right    : There are seven girls in the class.

7) Wrong: I didn't meet nobody.
    Right    : I didn't meet anybody.

8) Wrong: My friend has got a new work.
    Right    : My friend has got a new job.

9) Wrong: She doesn't listen me.
    Right    : She doesn't listen to me.

10) Wrong: My flight departs in 5:00 am.
       Right   : My flight departs at 5:00 am.

11) Wrong: You speak English good.
       Right   : You speak English well.

12) Wrong: I promise I call you next week.
       Right   : I promise l’ll call you next week.

13) Wrong: The police is coming.
       Right   : The police are coming

14) Wrong: The house isn't enough big
       Right   : The house isn't big enough

15) Wrong: Where is post office?
       Right: Where is the post office?